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Proudly Serving Your Community For Over 30 Years

The Fact of the Matter is:

PRICE FACT:

THE BEST CHANCE FOR SELLING YOUR PROPERTY IS WITHIN THE FIRST SEVEN WEEKS. STUDIES SHOW THAT THE LONGER A PROPERTY STAYS ON THE MARKET, THE LESS THE SELLER WILL NET.

It is very important to price your property at a competitive market value at the signing of the employment agreement. Interestingly, your first offer is usually your best offer. Here are reasons for pricing your property at the market value right from the start in order to net you the most amount of money in the shortest amount of time.

An over-priced home:
  • Minimizes offers
  • Lowers agent response
  • Limits qualified buyers
  • Lowers showings
  • Lowers prospects
  • Limits financing
  • Wastes advertising dollars
  • Nets less for seller
CLEAN FACT:

MOST PEOPLE ARE TURNED OFF BY EVEN THE SMALLEST AMOUNT OF UNCLEANLINESS OR ODOR WHEN BUYING A HOME. SELLERS LOSE THOUSANDS OF DOLLARS BECAUSE THEY DO NOT ADEQUATELY CLEAN.

If your property is squeaky clean, you will be able to sell your home faster and net hundreds, if not thousands, of dollars more. Odors must be eliminated especially if your tenants had pets or were smokers. Many agents have a difficult time communicating to their sellers about odor. By employing me to get the most amount of money for you, please do not take offense if I must notify you about odor problems.

ACCESS FACT:

TOP SELLING AGENTS WILL NOT SHOW YOUR HOME IF BOTH THE KEY AND ACCESS ARE NOT READILY AVAILABLE.

The greatest way to show a house is to have a key! A lock box is very important for both occupied and vacant properties.

PAINT & CARPET FACT:

PAINT IS YOUR BEST IMPROVEMENT INVESTMENT FOR GETTING A GREATER RETURN ON YOUR MONEY.

Paint makes the whole house smell clean and neat. If your property has chipped paint, exposed wood or the paint looks faded, it is time to paint. If your carpet is worn, dirty, outdated or an unusual color, you may need to seriously consider replacing it. Many homes do not sell because of this problem. Don't think that buyers have more money than you have to replace carpet. They don't. They simply buy elsewhere.

YARD FACT:

YOUR FRONT YARD IMMEDIATELY REFLECTS THE INSIDE CONDITION OF YOUR HOUSE TO THE BUYER.

Our area has a good climate, therefore outdoor activities are important. People enjoy their yards. Make certain that the trees are trimmed so the house can be seen from the street. Have the grass watered, mowed, trimmed and edged. Walkways should be swept. Clean away debris. Remove parked cars. This all adds to curb appeal. If buyers do not like the outside, they drive on.
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  Articles
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Ten Costly Mistakes Sellers Commonly Make
The Offer Procedure
Performance Campaign
Our Ten Step Program to Selling Your Home
The Fact of the Matter
Setting the Price on Your Home
The Serious Sellers' Quick Sell List
A Seller's Guide
Different Types of Loans
Refinancing
Leveraging Your Money
Length of Your Mortgage
   Saving for the Down Payment
Closing Costs
Getting Your Finances in Order
Your Credit History
How Mortgage Loans Work
When To Pay Points
Adjustable-Rate Mortgages
How Much Can You Afford?
Mortgage Glossary
Free CMA Request
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Dana K Horne Broker/Owner
00773028
Licensed in the State of California since 1987
Phone
(858) 566-3262
Fax
(858) 566-3265
Toll Free
(800) 937-3557

E-Mail Me


Dana Horne Realty

6920 Miramar Rd. Ste. 108
San Diego, CA 92121
 

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